Globe Telecom greens Cordillera through a bike challenge

PRESS RELEASE

Globe Telecom mounts the third Globe Cordillera Challenge on May 5, 2012, an event which aims to raise awareness for the need to protect and rebuild our mountains’ forest areas and challenge recreational bikers to race for the environment. This year’s bike challenge will support 20 seedling nurseries for the greening of the Cordillera mountains, one of Northern Luzon’s major watersheds.

Globe Bridging Communities, the corporate social responsibility arm of Globe Telecom, renewed their partnership with the Cordillera Conservation Trust (CCT), a non-stock, non-profit organization dedicated to help preserve the Cordillera mountain ecosystem led by its executive director, JP Alipio.

“Globe is committed to work with local community partners to help restore the Cordillera mountains. With its renewed partnership with Cordillera Conservation Trust (CCT), Globe will support the establishment of 20 seedling nurseries through Roots and Shoots, a nursery building program in public elementary schools. Other Globe Telecom, Inc. sponsored CSR programs like Text2Teach, LEADCOMM (Leadership Communities) and micro-finance mobile banking will also be brought to the province of Benguet,” said Rob I. Nazal, Globe Corporate Social Responsibility Head.

CCT’s Roots and Shoots nursery building program aims to build seedling nurseries in public elementary schools in the Cordillera area. The Globe Cordillera Challenge will not only help support the nurseries but build a community of environmental stewards of students, parents, public officials and volunteers.

Globe Telecom is also set to sign a partnership agreement with Foundation for the Philippine Environment (FPE) this April for the use of mobile technologies in enabling the production, planting and maintenance of 50 million seedlings in 2012. The partnership will help FPE meet their contribution to National Greening Project, an Executive Order signed by President Benigno “Noynoy” Aquino III in February 2011.

This year’s trail highlight includes conquering two summits: Mt. Cabuyao and Mt. Sto. Tomas. The bike challenge will start at 6 a.m. in Burnham Park, Baguio and bikers will continue on an 11 kilometer-ride to the Mt. Cabuyao Summit PAG-ASA monitoring station. Those aiming for a more challenging ride may continue on to the Mt. Sto. Tomas Summit which involves steep grades, loose rocks, and tricky descents with the best views of the Lingayen Gulf, Mossy and Pine Forests. Riders will receive a wrist band for every station they are able to complete. The high-altitude 27-kilometer bike course will be more challenging than the previous Globe Cordillera rides with over one kilometer of vertical climbing. Bikers will also be given jerseys made of recycled PET (Polyethylene terephthalate) bottles.

The challenge is open to qualified mountain bikers on a first-come, first-served basis and may download the registration form online through the Globe Cordillera Challenge 3 Facebook event page and send their P1,000 donation via GCASH: text DONATE1000MPINCORDI and send to 2882. Donations may also be deposited to the Cordillera Conservation Trust BDO account: Tignayan Para Iti Konserbasyon Ti

Kordilyera with the corresponding account number 5180031673.

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For more information, please contact:

Yoly Crisanto
Head, Corporate Communications
Globe Telecom, Inc.
Tel. No. 7302627
Fax No. 7393075
Email Address: globe.corpcomm@gmail.com

How to join:

HOW TO JOIN:

a. Go to any participating bike shop and fill out the registration form (forms will be available in bike shops by April 11) or simply register online via this link: http://bit.ly/CordilleraChallengeRegForm.

• ALL TERRA CYCLERY (Libis & Ortigas Center)
• BIKE ONE CYCLES (Araneta Ave.)
• BIKEWORKX, INC. (Angeles City)
• GRAN TRAIL CYCLES MAKATI (Arnaiz Ave.)
• GRAN TRAIL CAVITE (Bacoor)
• GRAN TRAIL FILINVEST (Alabang)
• JOHN WILKIE (Marikina)
• KINGS BICYCLE STORE (Quiapo)
• PAULINAS (Cartimar)
• LIFECYCLE BIKE SHOP (Ortigas Ave.)
• SABAK MAKATI (Pasong Tamo Ext.)
• SABAK ALABANG (Filinvest Corporate City)
• SABAK STA. ROSA (Paseo de Sta. Rosa)

b. Click registration link/button and fill in the form with the following information:

• Name
• Home/ Office Address
• Email Address
• Mobile Number
• Birthday
• Jersey Size
• Mountain biking event attended in the past year
• Emergency Contact Details

c. Bikers may send their donation of P1,000 per biker via

- GCash, text DONATE1000MPINCORDI and send to 2882
- Depositing to CORDILLERA CONSERVATION TRUST BDO Account;

• Account Name: Tignayan Para Iti Konserbasyon Ti Kordilyera
• Account Number: 5180031673

d. Biker’s kit may be claimed on April 27, 2012 at the Biker’s Orientation. Details to be announced.

e. Biker’s kit will be given once proof of donation is shown to the organizers (i.e. GCash SMS confirmation message or validated bank deposit slip).

f. Biker’s kit includes: Jersey made of recycled PET bottles (sizes will be subject to availability), Race number, Race Mechanic details.

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Join The Globe Cordillera Challenge! REGISTER NOW! Go to any participating bike shop and fill out the registration form (forms will be available in bike shops by April 11) or simply register online via this link: http://bit.ly/CordilleraChallengeRegForm!